Harley-Davidson

Harley-Davidson has been around for 100 years. What better way to celebrate this iconic American brand than to highlight the Anniversary Edition bikes on some of America’s most scenic roadscapes? From the Denali National Park in Alaska to the Wormsloe Plantation in Georgia, from Florida’s Okefenokee National Wildlife Refuge to the high-desert of Oregon—all became epic backdrops.

Agency: Carmichael Lynch. Creative Team: Dan Roettger, Ray Fesenmaier.

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CONCEPT DEVELOPMENT / PRINT – Inspired by epic roadscapes and the men and machines that ride through them, 100 years of the Harley-Davidson experience is celebrated in picture and prose.

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